
A heartfelt expression of the spirit of Castle Rock, CO, capturing its history while embracing its future.
Hotel Castle Rock is a 125-key luxury hotel designed as the central gathering place for The Brickyard neighborhood. Offering a premium local experience, it invites guests to discover adventure just outside the door and throughout greater Castle Rock.
As a brand-new property, Confluence Companies partnered with LanDee Design to create a memorable and enduring brand identity. From naming the hotel to designing all the brand touchpoints, we guided the project through every step of the process to ensure a seamless and successful launch.
The goal was to build a brand that honors the craftsman roots of the area, feels deeply connected to the community, and sets the stage for its future as a vibrant hospitality destination. We developed a brand strategy aligned with these aspirations, leading to a multi-layered identity that celebrates Castle Rock’s legacy, complements the architecture, and balances contemporary design with timeless appeal.
ClientConfluence CompaniesServicesVision & Strategy, Naming, Branding & Logo Design
Where adventure and comfort meet
The crackle of an inviting fireplace while the subtle scent of juniper wafts by. The soft sound of bubbles poured into a frosted glass after a day of adventure. Crisp linens as you watch a vibrant sunset streak across the horizon.
The Castle Rock Hotel is more than a place to stay—it’s a celebration of Colorado’s rugged elegance and boundless spirit. Every detail, thoughtfully curated, tells a story of discovery and connection. Here, the surrounding landscape and vibrant community come alive in every moment, inviting you to explore, connect, and make lasting memories.
Welcome to The Castle Rock Hotel—your journey begins here.